Apple Acquires Turi – $200 Million Deal

Apple acquires Turi

Seems Apple has fastened the belt to takes on Google, Amazon and Facebook. Recently, Apple acquired “Turi” a (AI) artificial intelligence Startups in Seattle in a very fair amount $200 million. Geekwire first reported, as it looks to battle Google, Amazon, and Facebook in the AI space.

Though, Apple didn’t explicitly confirm the deal, however it provided its boilerplate statement when it makes acquisitions. “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans,” Apple said in a statement.

This isn’t Apple’s first AI-related acquisition, having bought machine learning startup Perceptio and natural language processing firm VocalIQ earlier this year.

About Turi
Turi, formerly known as Dato and GraphLab co-founded by Carlos Guestrin is a machine learning & Artificial Intelligence platform for developers. Turi toolkits simplify development of machine learning models. Each incorporates automatic feature engineering, model selection, and machine learning visualizations specific to the application.

With the emerging of technology with each day, AI techniques are becoming part of everyday computing. And this arise the need of such platforms like Turi.
Turi helps developers create AI solutions. It’s not clear if Turi’s several developer tools will be made available to Apple’s large community of developers or if Turi’s talent and intellectual property is the target of the acquisition.
The iPhone giant’s shift into artificial intelligence was discussed by Tim Cook, CEO of Apple, on the company’s earnings call in July.
“We have been and continue to invest a lot in this,” Cook said. “We are high on AR for the long run.”

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About Pranay Mathur

Pranay is a versatile leader & IT entrepreneur with a proven track record of more than 10 years working with several international brands & help them develop successful web & mobile solutions. His philosophy is that IT is a business enabler. Therefore, he is differentiated with his know-how knowledge, & being able to strategically & cost effectively align both business goals & IT strategies together by applying cross-industry experience. He loves to find solutions to the most challenging IT problems & being creative at same time.

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