In today’s world, people have to constantly balance between career, friends and personal life and, unfortunately, the last one is less and less time. With the growth in the number of smartphones, mobile applications for dating have started to gain popularity, which allows you to communicate when a free minute just drops out.
Now Tinder has 50 million users, the fifth of which uses the application daily. In this article, I will tell you how to create a start-up like Tinder and how much you will cost for the design and development of the dating application.
Since the market of date services is clearly stuffed, the first thing you need is an original idea for an alternative to Tinder. I would suggest you to think about the following:
Your target audience – It should not be too large, but too small coverage will prevent you from reaching the required number of downloads. The Tinder application was aimed at millennials who value their time and choose simple services for acquaintance and communication.
Monetization – Of course, without it a startup is indispensable, but why not start a brainstorm directly from this painful question? What will users be willing to pay for? Calls? A date with a celebrity? I’m sure that the pool of not yet implemented ideas for dating and socializing didn’t finish yet. Specially, for you, I made a technical cheat sheet, which will help you to plan the budget properly.
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- The structure of application
-The application itself for Android, iOS or both platforms
Before the development begins, all the details are discussed with your remote team and, based on the results of this discussion draw the Technical Task for the developers.
After deciding on the structure of the application, the designer proceeds to work. He creates a design for each of the screens and collects them into a prototype. Then mobile developers turn the prototype into an active application. Since each mobile application works with data, constantly saving, changing and deleting something, it needs a server part (API), over which the backend developer is working.
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Sing up – Twitter, Facebook and Google account are popular ways to quickly register for many services and applications. Since the users of dating services are interested in communicating and meeting with real people, registration in applications like Tinder is usually carried out using Facebook.
User Profiles – At the beginning of the era of online dating, when sites appeared, the filling of the profile was the writing of answers to a large number of questions, from preferences in drinks to income level. But today people are reading less and less, and the Internet itself is becoming more and more oriented to visual content. Based on this, the three main components of the user profile are:
d) Location (determined using GPS or data obtained with the help of a cellular network and Wi-Fi points)
Filters – Instead of users doing a manual search, Tinder like apps offer to install simple filters (location, gender, age) by which they will select the people to see. Of course, this does not help to find users with some specific interests, like botany or rowing on kayaks, but they perfectly help to perform the initial selection of candidates.
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Matching – The human brain decides in a split second whether a person is attractive to us or not, and applications like Tinder use this feature. The brain decides, and the fingers are already piling to the left or to the right. At the same time, communication is possible only between users that like the photographs of each other. This simple approach improves the impression of the service (after all, users are only written by those they are also interested in) and creates a sense of privacy.
Real-time events – The era of unilateral communications, when the answer sometimes had to wait for hours, has long since passed. Today everyone wants to learn about important events right away. Therefore real-time events are just as important as the application function of the Tinder like apps. When a user receives a message or a reciprocal one, this information is sent to the server. And depending on whether the user is online or offline, he immediately receives a push-notification to his device or emails to him.
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Additional paid features – Applications like Tinder, in addition to displaying ads, also earn on premium subscriptions that expand the service capabilities.
All in all, how much does it cost to develop an application like Tinder? Now that you know which features should be present in a modern dating application, let’s see how much the development of the Tinder clone will cost:
Design – about 150 to 200 hours,
Application for a single platform (Android or iOS) – 300 to 400 hours,
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Thus, the application “as Tinder” will cost you around $15K to $25K. Of course, this is an approximate figure and the exact cost of the mobile application will be calculated from the required functionality. By the way, why not contact our managers right now? Drop us a message firstname.lastname@example.org.
WeDigTech develops MVP for Startups, mobile applications for Android and iOS and we will be happy to help your business.